Quick Answer
How do I compare supplement value? Divide the total price, including shipping, by the number of servings to get cost per serving, then compare like with like. A cheaper tub with fewer or smaller servings can cost more per dose than a pricier one, so cost per serving reveals real value.
Why Sticker Price Misleads
Comparing supplements on the headline price alone is misleading, because bottles differ in how many servings they hold and how big each serving is. A cheaper-looking product may actually cost more per dose if it has fewer or smaller servings.
Cost per serving cuts through this by telling you what you actually pay for each dose, which is the fair way to compare.
Working It Out
Take the total price, add any shipping, and divide by the number of servings in the container. Do this for each option and compare, making sure the serving sizes and ingredient amounts are broadly similar so you are comparing like with like.
For products sold in multi-bottle packages, the larger packs usually bring the cost per serving down, which is why they offer the best value if you will use them. Judging by cost per serving, not sticker price, keeps a man from overpaying and reveals where the real value lies.
The Questions Behind This Guide
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